Our Search Engine Optimization practices are implemented to affect Site Rank and expected Conversion for one sole purpose - users visiting your website via search engines, social media, print and viral advertisement, lead generation etc. and contacting you for services, sales and support. We focus on all forms of media necessary for conversion - email marketing, social media marketing and video hubs.
Unfortunately, a lot of small business owners - as we've gotten to realize - fall victim to higher ranking addiction and end up with horrible looking websites in a bid to rank well on Google.
SEO MYTHS, TRUTHS AND LIES
If you are not patient and not well informed, you will fall victim to the scare tactics by over 70% of so-called SEO experts on the web.
Site Page Errors, Speed vrs. SEO
- The age old trick by most "SEO Experts" is using the over 100 webmaster tools and analytic to scare customers into actually believing that every error has 100% effect on how well their site ranks and eventual conversion.
- We once had a customer who was quick to switch to another "SEO Expert" because they showed them some "page errors". Without understanding what those errors meant, this customer got bitten by the scare tactics and switched over. What they got to realize eventually was that same "SEO Expert" had even more errors on their own website which was a template they couldn't even design themselves - using another webmaster tool. In fact, this customer got to realize that GOOGLE, APPLE, MICROSOFT and FACEBOOK had more 'page errors' than the site we built for them using yet another webmaster tool.
- The various webmaster tools are mostly not in compliance with each other. Each is autonomous in what it regards as an error based on various preferences most of which are for their own marketing purposes to sell their SEO software. Now with so many webmaster tools and anayltic software, how realistically can a site pass all of them?
- Another good example is PeelPolice.ca (2015) which had an impressive ZERO errors on w3C validation, yet ranked below average at 73% on page speed on GTMetrix. The average page speed should be around 80%. Does this mean that PeelPolice.ca is a bad website? Of course not. What makes a site really rank high are basically authentic visits, Google and Bing standards for optimization, proper header tags, global descriptions, meta descriptions, authentic keywords, proper site mapping using Google tools, proper css rules for paragraphs and keywords and phrases targeted for optimization, all round advertising, email marketing, pay per clicks and social network marketing.
In our efforts to be a reliable ONE-STOP-SHOP, we undertake all print and design requests from our customers. If you prefer a 3rd party printing service like VISTA PRINT, we will work with their standards to provide you with professional design and print-outs. The more prints you require, the cheaper the rate gets..
If you have a big conference coming up, corporate presentation to the masses and social gathering we have the team to handle your workload on time
- BOOKLETS, MAGAZINES, BROCHURES
- ROLL UP BANNERS/ STANDEES, BANNERS, VEHICLE WRAPS
- T-SHIRT/ CLOTHING PRINTS
- BUSINESS CARDS, POSTCARDS
- BRAND, CORPORATE AND INDUSTRY STYLE PDFS
Viral and short videos have become huge tools for great exposure on the web. We specialize in shooting and editing short viral videos for YouTube, Vimeo, JW Player, Facebook and Instagram. We update video content on all web channels and streaming services for clients who require them. We also also handle subscription boost on all of these streaming and social networks. At a good competitive rate we provide photo shoot services for various services, professionals and products. We have the right team of expert photographers ready for each specific task.
Social Media killed the Blog. That's exactly what happened as social media took over web marketing. If you want immediate public reaction to any product or services online, you stand a better chance of creating social media awareness especially during the day. For any website we develop, we include a free starter social media campaign for the customer unless they already have a social media account. We don't just post anything, we develop content with refined keywords targeting potential consumers. We advise clients on social media campaigns which yield better conversion as opposed to just buying ghost and random followers.
- AUTHENTIC FACEBOOK FOLLOWERS
- VIRAL TWITTER TWEETS
- TUMBLR (+GIFS)
- INSTAGRAM BOOST
- BOOSTING LINKDIN CONNECTIONS
- BOOSTING YOUTUBE, VIMEO SUBSCRIPTION BASE.
LEAD GENERATION, MASS EMAILING, EMAIL MARKETING
Our approach is to prevent potential leads from trashing your emails and prints without even reading them. Beautifully designed illustrated presentations that are easy to read with CALL-TO-ACTION BUTTONS. Targeting the right demographics, understanding the seasons and core needs and knowing where to find them all factor into how we create an effective lead generation.